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01 / What brings you here?I’m looking for
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Linea PB on desktop and phone
Linea PB: boilers, on desktop
Linea PB: scales, on a phone
Linea PB: espresso, on desktop
Linea PB: pull, rosetta, piero, on three phones
Linea PB: xray, on desktop
Art Direction
3D Design
Creative Development

An espresso machine you can take apart in the browser, and a bar where you pour the rosetta.

Case study / Linea PB

Three groups. Two boilers. A coffee boiler held to two tenths of a degree. A La Marzocco Linea PB you can take apart in the browser: modelled from La Marzocco's published dimensions, every part numbered as in its parts catalogue, in the edition that pulls shots every day at Heaffles.

Studio
Exe.Eyes Labs
Subject
La Marzocco Linea PB
Services
Concept · Art Direction · 3D Design · Creative Development · Sound
Built with
Three.js · GLSL · GSAP · Custom Coded
Year
2026
01

The Machine

Take It Apart

One lens turns the photograph into x-ray, heat or catalogue ink. Hold the loupe over the Heaffles panel and it runs warm. Point at a part to read its catalogue number. Two boilers, two jobs: steam wants pressure, espresso wants a temperature that never moves. The saturated group, the PID that holds 95.8 °C (drag the setpoint and taste what a degree does), the water's path from pump to group, and three scales that weigh every espresso as it runs. Then Florence: the lion on the gauge, the Bambi brothers' workshop, the boiler that lay down in 1939, the GS, Piero's Linea, and Toronto. On the phone the machine stands upright, the parts list sits under the thumb and the ring is a button you press.

02

The Bar

Pull a Shot

What espresso is, by the Italian standard: 7 g, 88 °C, 9 bar, 25 s, 25 ml. Turn the grinder: finer is slower. Then group 2: dose and tamp, lock in, press the ring and watch the crema come, steam the milk, pour. The milk in the cup is a live fluid simulation, so no two rosettas poured here are the same, and the same fluid draws the Exe.Eyes mark you can stir.

Selected screens
Linea PB: the Heaffles edition, take it apart on the phone
Linea PB: two boilers, full bleed
Linea PB: saturated, the PID, the water, three scales
Linea PB: Florence: drawn to the millimetre, the lion, 1970
Linea PB: what espresso is, the pull, the rosetta
Linea PB: how it was built: the lens passes, the milk simulation
Linea PB: typography and colours

A concept by Exe.Eyes Labs. La Marzocco is a trademark of La Marzocco S.r.l. Not affiliated. The Heaffles wordmark courtesy of Heaffles. Photographs are credited on the site.

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